2011, 9:36 — Charles tells the story of Min Basadur, P&G, and the creation of a great project definition technique.

2013, 4:23 - Seeing the world through another’s eyes is perhaps our most valuable skill, and this short video is a powerful, emotional illustration of the idea.

2013, 8:08 - Great examples of making rough and ready experiments of computer interactions, and the importance of failure.

2010, 1:38 - The team at IDEO shows how to defer judgment, encourage wild ideas, and build on the ideas of others. Glitter soap!

2010, 0:42 - Even a short, raw video can be an effective means of trying out new ideas, and gathering feedback from colleagues.

2010, 3:33 — How do you make a movie before you make it? Jobs was CEO of Pixar at one time, and he captures the power of failing early in this description of how animated movies are made.

2012, 19:47 — How Dietz went from engineering highly technical imaging machines to creating better experiences for patients.

2014, 5:51 — One of the better explainer videos on design thinking, this one also looks at Agile development and showcases a service design challenge.

2017, 1:03:00 — Tom is a great storyteller, and here he gives an enlightening hour of answers on everything from creative confidence to the fear of drawing in front of an audience.

2015, 4:20 — The brilliant gang at Daylight made this great short video on the design thinking process. Valuable to send out before a workshop or project kickoff.

2012, 11:46 — David gave this TED Talk after the release of the excellent book he wrote with his brother Tom, Creative Confidence.

1999, 20:00 (in three parts) — This popular show follows a team as it redesigns the familiar shopping cart in one week. It really kicked off awareness of design thinking across many industries. 

2016, 38:05 — Three special ingredients produced the secret sauce that made Apple, IDEO, Google, and others into global innovation powerhouses.